Stored in the Domain Name System as ASCII strings, today, the domain names are being written in encoded multi-byte Unicode language. For storing purposes Punycode Transcription is used. With large number of countries accepting country specific top level domain (TLD) customers can use the facility for their specific business purposes. Lately, there has been great leap in accepting TLD; more than 50 countries have accepted it internationally.
Such a development will only help the entire internet system and domain management in effective manner. Moreover, international domain names have become a one-stop solution for the companies or organizations that are looking for right people and right market and specific domain name for practical purpose. It goes without saying that as search engines give higher rank to international domain names, customers should look for international domain names only.
Now you cannot be forced to take a domain name that you do not want. There were the periods when you accepted domain names unwillingly as they were forced on you and you did not have any choice. Now, thanks to new domain name regime you can have a domain name that are available freely and meet your choice. International domain names enable their owners use them for their specific purposes. The new system allows even government agencies in various countries use TLDs. Such a liberal scheme will help corporate companies too get an international domain name that matters.
Moreover, as international domain names are successful tool for global as well as local presence, the demand for such domain names is bound to jump high.